Personal Data, Cookies & Privacy Policy
1. Introduction
1.1. Simply Norse AB, Organisation Number: 559340-2315, Norra Klockv. 5, Sweden ("the Company", “Us”, “Our”, “Site” or "We") is responsible for the processing of Your (“You”, “Your” or “Consumer”) personal data in connection with Your use of Our Site or purchasing products from Us ("the Service") and is thus responsible for ensuring that all personal data is processed correctly and accordingly with applicable data protection legislation.
This personal Data Privacy Policy (hereinafter referred to as the "Personal Data Policy") describes the Company's processing of Your Personal Data and is for You to feel confident and secure that the Company handles Your data in accordance with the applicable data protection legislation.
1.2. Personal data refers to all kinds of information that can be directly or indirectly attributed/linked to a person who is alive. Within the framework of the Company's operations, there may be personal data relating to e.g. first and last name, social security number/personal number, telephone number, address, postal code, e-mail address, etc. ("Personal Data").
1.3. If You need any further information regarding any questions You may have, then please contact Simply Norse. Information on how to contact the Company can be found in the footer of the website under the heading "Contact Us".
2. Processing of Your Personal Data, the Legal Basis & Storage:
2.1. Purchases, Orders & Visiting the Site.
2.1.1. Purpose:
To be able to carry out purchases and orders, and for Simply Norse to provide You with the best possible service.
2.1.2. Why do We Collect This Data?
· For orders to be processed and delivered;
· For Simply Norse to be able to provide You with the best possible service;
· Implementation of payment;
· For possible communication purposes between You and Simply Norse;
· Distribution of purchased items, including the transferring of Personal Data to the shipping & delivery supplier, for the delivery to be carried out;
· Handling of complaints and warranty matters.
2.1.3. Different Categories of Personal Data that We Collect:
· Name;
· Social security/personal number;
· Address;
· Email address;
· Telephone number.
2.1.4. From which Sources do We Obtain Your Personal Data?
You provide Your Personal Data in connection with the use of our Site and Service e.g. when making a purchase or an order. We may also collect Your contact details from the state's personal address register or other similar information services.
2.1.5. The Legal Basis for Obtaining Your Personal Data:
The processing of Your data is necessary for Us in order to carry out an agreement with You.
2.1.6. Automated Decision-Making, Including Profiling:
No, this processing does not mean that decisions are made based on the automated processing of personal data.
2.1.7. Your Right to Object to the Processing of Your Personal Data:
We respect Your privacy, and therefore You have the right to object to the processing of Your Personal Data if You no longer wish for Us to store it. We respect Your data and We will never sell Your data. However, the processing of Your Personal Data is necessary for Us to provide You with Our Service. If You wish to object to this type of data processing, then We, unfortunately, will not be able to provide You with Our Service and You should stop using Our Site immediately. For Us to delete Your personal data, You can contact Us at contact@simplynorse.com.
2.1.8. The Storage Period:
Your Personal Data is processed until the purchase has been completed, and for a period of 36 months, allowing Us to handle any possible future complaints and/or warranty matters.
2.2. Personal Data for Customer Service Purposes:
2.2.1. Purpose:
To be able to manage and carry out different customer service matters.
2.2.2. Why do we Collect this Data?
For communication purposes between You and Simply Norse, regarding any questions You may have or just general potential contact that You may have with Our customer service department, via telephone, e-mail or through other digital channels.
2.2.3. The Categories of the Personal Data that we Collect:
· Identifying Yourself;
· Name;
· Social security/personal number;
· Address;
· Email address;
· Telephone number;
· Your communication with us;
· Your purchase.
2.2.4. From which Sources do we Obtain your Personal Data?
Personal data is obtained in connection with Your Use of Our Service.
2.2.5. The Legal Basis for Obtaining your Personal Data:
The processing of data is necessary to fulfil our legitimate interest to offer You customer service.
2.2.6. Automated Decision-Making, Including Profiling:
No, this processing does not mean that decisions are made based on the automated processing of Personal Data.
2.2.7. Your Right to Object to the Processing of your Data:
The processing of Your personal data is necessary for Us to be able to provide You with Our Service. We respect Your data and We will never sell Your Personal Data. However, We respect Your privacy, and therefore You have the right to object to the processing of Your Personal Data if You no longer wish for Us to store it.
For Us to delete Your personal data, You can contact Us at contact@simplynorse.com. However, please note that We may not be able to perform Our customer service duties and give You as good of customer service in the future if You choose to have Your Personal Data deleted.
2.2.8. The Storage Period:
The Personal Data is processed for up to three months, from the date that the case is closed.
2.3. Communications and Marketing Purposes:
2.3.1. The Purpose:
To inform You of our products and to market products.
2.3.2. How is this Performed?
By sending You marketing and newsletters via e-mail.
2.3.2. The Categories of the Personal Data that we Collect:
· Name;
· Email address.
2.3.3. From which Sources do we Obtain your Personal Data?
Your personal data is provided in connection with Your use of the Service, e.g. when purchasing something from Us or signing up for Our newsletter. Alternatively, We collect the data from public sources, e.g. the state's address register.
2.3.4. The Legal Basis for Obtaining your Personal Data:
The processing of Your data is necessary for Our legitimate purpose of marketing Our products and Services to You.
2.3.5. Automated Decision-Making, Including Profiling:
No, this processing does not mean that decisions are made based on the automated processing of Personal Data.
2.3.6. Your Right to Object to the Processing of your Data:
The processing of Your Personal Data is necessary for Us to be able to provide You with Our Service.
We respect Your data and We will never sell Your data. However, We respect Your privacy, and therefore You have the right to object to the processing of Your Personal Data if You no longer wish for Us to store it.
For Us to delete Your Personal Data, You can contact Us at contact@simplynorse.com.
Additionally, to unsubscribe from Our newsletters, then click "Unsubscribe" at the bottom of the email.
2.3.7. The Storage Period:
The personal data is processed for a maximum of 12 months after Your last purchase. However, if You are not a customer, Your data will be saved for up to 6 months from the date that You received the email communication from Us and You not having purchased anything or clicked through to Our online store.
2.4. Analysis of Consumer Purchases:
2.4.1. Purpose:
To be able to market relevant products to You.
2.4.2. How is this Performed?
By analysing Your personal data and Your previous purchases to compare Your consumer behaviour to others.
2.4.3. The Categories of the Personal Data that we Collect:
· Age;
· Gender;
· Contact details;
· Previous purchases;
· Geographical location;
· Stated interests.
2.4.4. From which Sources do we Obtain your Personal Data?
Personal data is provided by You, in connection with Your use of the Service. We can also collect contact details from the state's personal address register or other information services.
2.4.5. The Legal Basis for Obtaining your Personal Data:
The processing is necessary for Our legitimate interest in marketing relevant products to You.
2.4.6. Automated Decision-Making, Including Profiling:
Yes, for this treatment We will need to profile You by analysing what You have previously bought, where You are located, and what Your stated interests are, and to compare these with other customers to find common denominators and thus be able to offer You more relevant products.
2.4.7. Your Right to Object to the Processing of Your Data:
The processing of Your personal data is necessary for Us to be able to provide You with Our Service.
We respect Your data and We will never sell your data. However, We respect Your privacy, and therefore You have the right to object to the processing of Your personal data if You no longer wish for Us to store it. For Us to delete Your personal data, You can contact Us at contact@simplynorse.com.
2.4.8. The Storage Period:
The Personal Data is continuously deleted as We only want to send You the most relevant offers. Therefore, data older than 12 months from the date of the purchase, will be deleted.
2.5. Cookies:
2.5.1. The Purpose:
To be able to market tailored offers to You.
2.5.2. How is this Performed?
By profiling and analysing how You use the Service, e.g. by examining which products You have looked at, which products You had in the shopping cart but did not buy, and assessing which products You may be interested in.
2.5.3. The Categories of the Personal Data that we Collect:
· Transfer of the information to third parties, such as social media and search tools.
· Digital traces such as cookies, data device (e.g. which device and operating system you use) and IP address.
2.5.4. From which Sources do we Obtain your Personal Data?
The Personal Data is provided by You in connection with Your use of the Service.
2.5.5. The Legal Basis for Obtaining your Personal Data:
The processing only takes place with Your consent, which You can revoke at any time by setting how Your browser handles cookies.
2.5.6. Automated decision-making, including profiling:
Yes, for this treatment We will profile You by analysing what products and pages on Our Site You have viewed and which products You have had in Your shopping cart but not purchased, to provide You with more tailored offers and experiences.
2.5.7. Your Right to Object to Processing:
We protect Your privacy and promise to only process Your Personal Data for this purpose with Your consent. You can withdraw consent at any time by contacting us at contact@simplynorse.com.
2.5.8. The Storage Period:
The personal data is continuously removed as we only want to send you relevant offers. Data which is older than 12 months from the collection date, will be deleted.
2.6. Purchase Data per the Accounting Act:
2.6.1. The Purpose:
To fulfil Our statutory obligations to save information about purchases according to the Accounting Act.
2.6.2. How is this Performed?
· In connection with Our accounting, Your Personal Data may be specified/entered.
2.6.3. The Categories of the Personal Data that we Collect:
· Contact details;
· Purchases.
2.6.4. From which Sources do we Obtain your Personal Data?
The Personal Data is provided by You in connection with Your use of the Service.
2.6.5. The Legal Basis for Obtaining your Personal Data:
The processing is necessary to fulfil the legal obligations that We have to comply with.
2.6.6. Automated Decision-making, including profiling:
No, this processing does not mean that decisions are made based on the automated processing of Personal Data.
2.6.7. Your Right to Object to Processing:
This processing of Your Personal Data is necessary for Us to be able to provide You with the Service. For Us to follow the law, You, unfortunately, cannot object to this type of processing of data. Therefore, if You wish to object to this type of processing, We are unfortunately unable to provide the Service.
2.6.8. The Storage Period:
The Personal Data is stored as long as the legal obligation exists, which for bookkeeping purposes is seven years after the personal data was recorded.
2.7. The Legal Basis for Obtaining your Personal Data:
2.7.1. The Purpose:
To track and market relevant products and services to You, based on how You browse the web or social media platforms, depending on the use of Our Services.
2.7.2. How is this Performed?
· Placing and activating third-party cookies and similar technologies in Your browser;
· Collecting and analysing data of previous purchases or had placed in the shopping cart;
· Transferring the information to third parties, such as social media and search tools.
2.7.3. The Categories of the Personal Data that we Collect:
· Contact details;
· Purchases;
· Digital traces such as cookies, device data (e.g. which device and operating system you use) and your IP address.
2.7.4. From which Sources do we Obtain your Personal Data?
The personal data is provided by You in connection with Your use of the Service.
2.7.5. Legal basis:
The processing of the data is necessary for Our legitimate interest in marketing relevant products to You.
2.7.6. Automated Decision-Making, Including Profiling:
Yes, for this purpose We will need to profile You by analysing Your digital tracks, regarding which products You have purchased, to try to predict which other products You may be interested in.
2.7.7. Your Right to Object to Processing:
We respect your privacy and We will not process Your data for any other purposes.
2.7.8. If You want to know more about how targeted advertising on the Internet works, You can read more about it here (the links will open in a new tab or page). Remember that You can always set your browser to block third-party cookies and similar technologies, which means that this type of tracking cannot take place when you use our Service. You can also choose not to be subject to such tracking by objecting to the tracking with the trade organisations Network Advertising Initiative and Digital Advertising Alliance. You can do this here. Please note that not all companies are affiliated with these trade associations.
You can also object to this processing at any time by contacting us via contact@simplynorse.com and We will ensure that You are not subject to such tracking.
2.7.9. The Storage Period:
Due to that We only want to market products that are relevant to You, we will continuously delete Your data and information that is not necessary and relevant for Us to keep. However, the data will not be kept longer than twelve months after You have interacted with the Service.
3. Recipients of Personal Data and Transfers Outside the EU/EEA:
As the Personal Data controller, We can commission a partner or supplier to carry out the processing specified above, e.g. by transferring contact details to suppliers of IT systems, marketing agencies, providers of analytical services, distributors, etc. Such processing will not take place for any other purpose than what has been specified previously above.
Some partners and suppliers may have part of their operations in countries outside the EU/EEA. Transfer only takes place to other countries that and only if, hold an adequate level of protection or where the supplier holds a legally binding and enforceable instrument that guarantees the security of the data according to the European Commission.
4. Your Rights as a Consumer:
4.1. You have the Right too:
· Request information about which Personal Data We process about You and You have the right to request a copy of Your data (the right of access);
· Object to the processing of certain Personal Data about You and request that the processing of Your Personal Data be limited;
· To have incorrect Personal Data corrected and in some cases, You can ask Us to delete Your Personal Data;
· To have the Personal Data that You have provided to Us transferred to another Personal Data controller (right to data portability);
· If You are dissatisfied with how We process Your Personal Data, You can make a complaint to the Swedish Data Protection Authority, which is the supervisory authority.
4.2. You can at any instance, by contacting Us at contact@simplynorse.com, obtain, delete or limit the processing of Your Personal Data. Please note that if You request that we limit the processing of or delete Your Personal Data, this may mean that We will not be able to provide You with Our standard Service.
5. Changes to our Personal Data Policy:
We reserve the right to revise, amend and update this Personal Data Policy from time to time, without any given notice. The date of the last change is stated at the end of the Personal Data Policy. If We make any changes to the Personal Data Policy, then We will publish the most updated version on Our Site. You are therefore, advised to read this Personal Data Policy regularly, to be updated on any changes. If the Company changes the Personal Data Policy in a way that is significantly different from what was stated when the contributor's consent was collected, the Company will notify of these changes and, if necessary, obtain new consent to the Company's personal data processing.
6. Contact Information:
For questions about Our Personal Data Policy or regarding Our Data Processing, then please contact:
Simply Norse AB org. No. 559340-2315
Norra Klockvägen 5
23642 Höllviken
This Personal Data, Cookies & Privacy Policy, have been determined by Simply Norse AB on the 1st of October 2022.
Latest updated on the 1st of October 2022.